![]() There are many advantages of using these tools, the main benefit is that your budget will not be wasted on generic keywords that are very unlikely to convert. My team have numerous tools at our disposal to ensure that you are targeting the most relevant search terms for your industry. With over 13 years industry experience and a small results driven team, our main aim is to maximise your Pay per Click Budget. The downside to Pay per click is that once your budget has been exhausted you are no longer visible! For this reason alone you need to ensure that your budget and campaign is managed wisely otherwise your budget could be blown in a matter of hours! PPC is a brilliant way of gaining instant exposure for the keywords you wish to be found for. They are identifiable by a small yellow ‘Ad’ tag on each advert. These paid positions are found on top of the organic search results and down the right hand site. Pay per Click (PPC/Google Adwords) is when you pay for every click that your website receives via paid ranking positions on Google. ![]()
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